Loni, When people talk about "unique content", they're talking about having a unique arrangement of words. And they're only concerned about it because of their Google ranking. So they go out, read some other blogs and then rewrite someone else's thoughts in their own words. Nothing new. Nothing fresh. Just recycled ideas. If this is you, then stop - right now - because... The World Doesn't Need More Junk Content That kind of "unique content" might please Google, but it won't bring you a starving crowd of followers. It won't make you a thought leader. If you want to amass your own rabid following, you have to offer your readers something new - a perspective they haven't seen before. You have to... Become a Thought Leader You need to come in on the same wavelength as your target readers, speak their mind and show you're one of them too. Speak their language, use their slang. After all, it's your language too. Then you need to introduce some new ideas, some new ways of thinking. Offer a different perspective. Challenge their assumptions. Call out the lies everyone else tells them. Give them new, fresh ideas they can take away and use. They'll thank you for it. And never forget: being a thought leader means... It's Your Job to Challenge the Status Quo Your readers will admire you. They'll sing hallelujah. But... you will also upset some people. You will be criticised. If this scares you, then you won't ever make it as a blogger. This is the only way to stand out as a blogger, to attract loyal readers who hang on your word and trust what you say. You have something to say - an important message. Don't censor it. Ever. But, you've got to... Save Your Best Content for Your Subscribers If readers want the really juicy stuff, they've got to give you their email address. Offer them something in return: a free eBook or some informative emails. Let them know there's an inner circle of subscribers, and only they get access to all your best ideas. If your reader wants in, then she can join. That's how you... Build Your List A list of like-minded, rabid readers who eat up your words and listen to what you have to say. It's one of the most valuable assets you'll ever own. You'll be able to sell them all kinds of things... and they'll thank you for bringing them into their lives. But first, you have to build a solid relationship with every subscriber. I'll show you how in the next email. Stay tuned. Colin Cheung Blogarama.com 9/F, CLI Building, 313 Hennessy Road, Wanchai Hong Kong Copyright © 2013, Blogarama.com
Wednesday, February 20, 2013
Uhhhh.Okay so this gives you no idea what "killer content" would be. Except that you have to be a "thought leader". Whatever that means. Other than I have to give my readers some mystery information that is "juicy" this email from Colin is bullshit.
According to Colin Cheung I have to present "killer content" or whatever to starving people. Let's see if that works:
Loni, You've probably been told that you make money from your blog by advertising. You get some readers - and plenty of traffic - and then you stick some Google AdSense ads up. You can also sprinkle some links to Amazon products. Every now and then, someone will click an ad or follow your link to Amazon and buy something. And every time that happens, you'll get a couple of pennies. That's How Amateurs Monetize Their Blogs At most you'll get a few dollars a month, which is quite frankly an insult. Your insight, knowledge and opinion are worth MUCH more than that. Here's how the winners make their money. First, you've got to build a following of readers that are passionate about something - i.e., the topic you're writing about. You've got to... Build Your Own Starving Crowd When you have a rabid following of readers who eat up everything you tell them, you can sell them all sorts of related things. And they'll go out and buy them, just because you say it's a good idea. Forget 10¢ commissions from Amazon, and your $10 pocket money from Google AdSense. You can sell them expensive e-books, personalised consulting, boutique products, your own services. Things that... Bring in Real Money Heck you can find someone else who provides those things and send your followers to them, in return for a referral fee. You won't have to worry about things like fulfilment, customer service or refunds. You just collect your referral fee, and skip home happy. A starving crowd is one of the most valuable assets an Internet marketer can ever have. And blogging is one of the best ways to build that crowd. If you have something interesting to say, they will come to you, stick around and relish what you have to say. You will be their trusted advisor. Forget traffic. This is the real value of maintaining an excellent blog. In the next email, I'll show you how to write the content that draws them to you like a honeypot attracts bees. Stay tuned. Colin Cheung Blogarama.com 9/F, CLI Building, 313 Hennessy Road, Wanchai Hong Kong Copyright © 2013, Blogarama.com
Sunday, February 17, 2013
I never started this blog to make money writing on it. That's pretty much a waste of time. But, I got the following email telling me that I could make money with my blog. I DO NOT believe them. However since, I've lost interest in writing on this blog because I've been too busy with writing about shit that I really care about. So I am going to devote my blog to seeing if this bullshit I got in the mail works. Let's see? The following is the email that I got:
Loni, Right now, there's a massive hunger for quality blogs. I know, I know. You've been told by everyone else the Internet is saturated with blogs - about every different subject under the sun - and that no one, nowhere has anything new to say anymore. Well, That's Complete Crap Yes, the 'net is saturated with blogs... but most of them are half-assed hobby blogs, whose owners have long ago lost interest and moved on. Or they're sleazy SEO "link farms", designed to fool Google. The chances are... if you have something interesting to say, there's a crowd of information-hungry people out there who want to hear it. I guarantee it. And if you can provide interesting and insightful content, they'll flock to you. But... consistently knocking out great content is HARD. That's why so many blogs out there are abandoned. Their owners long ago lost interest and moved onto something else. Listen. I don't know why you got into blogging. Maybe you want to build an online business, and you're using blogging to get the word out and attract customers. Or maybe you want to spread the word about your favourite cause, and change the world. Or perhaps you just want to write about your passion, and share your thoughts with likeminded peers. Whatever your reason for blogging, the world doesn't need another half-assed attempt - from yet another blogger that's lost interest and given up. It needs a quality source of good information. One that's updated regularly and consistently. And that means... You Have to Stay Motivated If your blog makes you money, it's easy to be enthusiastic. Even if you're not in it to make a profit. You can use the money to buy new products and review them for your readers. Or you can go to new places and write all about it. Or you can donate the money to your favourite cause. Or you can use it supplement your income. Heck, if you're willing to put the work in, you can... Tell Your Boss to Take a Hike I'm serious. But let me tell you something... something no Internet marketing guru will ever tell you. Making money online is HARD... really hard. You can do it. But you have to be willing to forget most of the crap everyone else has told you and... Focus on Just a Few Leverage Points That's what this mini email series is about. Over the next few days, I'm going to show you how successful bloggers really make their money. And I'm going to show you how to do it months - even years - faster that everyone else. Stay tuned. Colin Cheung Blogarama.com 9/F, CLI Building, 313 Hennessy Road, Wanchai Hong Kong Copyright © 2013, Blogarama.com